Novaa's sound is blending electronic pop with orchestral grandeur: "I would describe my music as 'Organic Electronic'. I started experimenting on my guitar or piano, but stumbled upon Ableton a few years ago and fell for its endless possibilities.", says the producer, singer and songwriter from Berlin.
While definitely a product of contemporary electronic production, the songs radiate a human warmth, also reflected in Novaa's writing. "Human nature is infinitely strange and alien to me". And it's this loving disorientation with which she writes about life, love, and everything in between.
Her new album "The Futurist" tackles various future related topics such as AI, drones and autonomously driving cars. Fully a child of the post-internet world, her art can’t be tied down to a place, a genre, a box.
Novaa is powered by Keychange - an international campaign led by Reeperbahn Festival, PRS Foundation and Musikcentrum Öst, supported by the Creative Europe Programme of the European Union, in partnership with Tallinn Music Week, Iceland Airwaves, BIME, Oslo World, Linecheck, Ireland Music Week, SACEM, Liverpool Sound City, Way Out West, Spring Break, MAMA, Mutek and Breakout West.